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Recommended Readings
Winners and Losers: Creators and Casualties of the Age of the Internet
by Kieran Levis
In Search of Excellence: Lessons from Americas Best Run Companies
by Jr., Robert H Waterman
Change!
by Peter B. Zaboji
Designing Brand Identity: A Complete Guide to Creating, Building, and Maintaining Strong Brands
by Alina Wheeler
The Social Animal
by Elliot Aronson
The Origin of Species
by Charles Darwin